The Workforce Institute at Kronos Incorporated - a think tank dedicated to providing research and education on critical workplace issues facing organizations around the globe - today announced that it has added four new members to its board of advisors, including two renowned international workplace voices: Veronica Baz, director of the Centre of Research for Development (CIDAC) in Mexico; Natalie Bickford, group HR director of U.K.-based Merlin Entertainments; Dennis Miller, chief employment officer of Cal Poly Pomona Foundation; and Neil Reichenberg, director of the International Public Management Association for HR (IPMA-HR).

News Facts

  • The newest board members of The Workforce Institute at Kronos:
    • Veronica Baz is the general director of the Centre of Research for Development (CIDAC), one of Mexico's most prestigious thinks tanks, where she has developed new strategies to allow public policy proposals to have a greater impact on national decision-makers. Baz authored the book Myths and Realities of Successful Enterprises in Mexico (2008) and co-authored The Power of Competitiveness (2005), as well as hundreds of articles in some the most important Mexican newspapers and magazines, such as Expansion and Reforma, where she currently has a reoccurring Op-Ed column. Baz is frequently interviewed by national and international media and is a recurring speaker on a wide variety of topics, particularly productivity, human capital, and social entrepreneurship. She holds a Bachelor of Arts in Political Science from the Technological Autonomous Institute of Mexico (ITAM) and an MBA degree from the Fuqua School of Business at Duke University.
    • Natalie Bickford is group HR director of Merlin Entertainments PLC, the largest European entertainments company running 110 visitor attractions in 23 countries across four continents, including brands such as LEGOLAND Theme Parks, Madame Tussauds, and Sea Life. Prior to Merlin, Bickford served as HR director of the U.K. and Ireland for Sodexo, transforming the company's approach to diversity and equality. During her time at Sodexo, the company was recognized for its diversity agenda, and was ranked number one in 2010 by DiversityInc. In 2015, Bickford took on the role of SVP HR Global Corporate Services at Sodexo, responsible for an employee base of 160,000 across 67 countries, delivering quality of life services to many of the world's most renowned global corporations. Before that, she was HR director for Sodexo On-Site Services Europe, with responsibility for 150,000 employees across 24 European markets. Bickford has won a number of awards for her commitment to diversity and inclusion, including Diversity Champion by the Employers Network for Equality & Inclusion and the Working Mums Champion Award in 2012. She is the Chair of Women 1st, which promotes the role of women within the hospitality industry, Deputy Chair of People 1st, and also a member of the Prince's Trust Women's Leadership Group. Bickford graduated with degrees in French and International Relations from the University of Warwick in 1992, and early on developed a varied HR career with U.K.-based and international roles at Kingfisher PLC, Barclays PLC, and AstraZeneca PLC.
    • As the chief employment officer at Cal Poly Pomona Foundation, Dennis Miller is responsible for overseeing the organization's HR function. The Foundation is an auxiliary organization of the California State University system, which provides higher education to more than 460,000 students annually - making it the largest higher education system in the country. In his role, which he has held for almost 10 years, Miller continues to evolve the company's human capital management strategy, including talent development and acquisition, benefits, compensation, and employee engagement programs to help maximize the overall support provided to the university in an ever-changing environment. Miller has served as the chair of the HR Committee for the Auxiliary Organization Association (AOA), as well as several auxiliary committees, such as the Executive Committee for the AOA. Early in his HR career, Miller led the evolution of the HR function during a period of high growth in an IT outsourcing company, Systems Management Specialists (SMS).  Miller holds a master's degree in HR management and development from Chapman University, is an active member of SHRM, and has earned certification as a Senior Professional in Human Resources from HRCI.
    • Neil Reichenberg has worked for IPMA-HR since 1980, initially as the director of government affairs and taking over as executive director in 1996. As the chief staff executive, Reichenberg is responsible for the overall management of IPMA-HR, the premier public sector human resource management association. Reichenberg speaks and writes frequently on human resource and employment issues, and is a sought out speaker around the world. He has presented papers at international conferences and United Nations meetings, and has testified before the United States Congress. Reichenberg is a graduate of the University of Maryland and New York Law School and has been admitted to the Bar in the District of Columbia and New York. Reichenberg is a member of the American Society of Association Executives (ASAE), which awarded him the designation of Certified Association Executive, and worked previously for a law firm specializing in labor and employment law.
  • Baz, Bickford, Miller, and Reichenberg join a distinguished board of human capital management and workforce management thought leaders, including:
    • David Almeda, chief people officer, Kronos Incorporated;
    • Bob Clements, senior principal, Axsium Group;
    • David Creelman, chief executive officer, Creelman Research;
    • China Gorman, speaker, consultant, and former CEO, Great Place to Work® Institute;
    • John Hollon, vice president of content,, and former vice president for editorial, ERE Media;
    • Sharlyn Lauby, the HR Bartender and president, ITM Group Inc.;
    • Joyce Maroney, director, The Workforce Institute at Kronos;
    • Susan Meisinger, columnist, speaker, and consultant on executive management issues;
    • Jeanne Meister, founding partner, Future Workplace LLC and founder, 2020 Workplace Network;
    • Dan Schawbel, research director, Future Workplace LLC, and founder,; and
    • Mark Wales, vice president, global workforce management.

Supporting Quotes

  • Veronica Baz, general director, Centre of Research for Development (CIDAC) in Mexico
    "I've been extremely impressed with the thought leadership coming out of The Workforce Institute, especially where workers' rights, employee engagement, and business success intertwine. I'm honored to join this distinguished group of visionaries and aim to bring my experience to the Institute to show that, regardless of our borders or local government laws, the way we establish rules and set up the work environment is crucial to the business, employees, and our global economy."
  • Natalie Bickford, group HR director, Merlin Entertainments
    "While we may be oceans apart and labor regulations vary greatly by country, the overarching HR challenges and basic desires of employees remain the same around the world. Competitive pay, challenging work, enticing perks, transparent communication, and inspiring leaders are at the core of driving employee engagement. Cultural differences certainly factor into what employees expect from their employers, and different countries shine in different areas of productivity and workers' rights. I'm excited to bring the European perspective to The Workforce Institute and combine the best of all of us to develop insight that helps organizations win around the world."
  • Dennis Miller, chief employment officer, Cal Poly Pomona Foundation
    "The 21st century has not disappointed with the evolution of innovation and how technology continues to change how we operate as a society. Technology has had a significant impact on workplace issues where both short and long term solutions need to be considered, developed, implemented, and measured.  Joining the advisory board at The Workforce Institute at Kronos is an ideal venue where I'm excited to collaborate with industry thought leaders on current and emerging workplace issues, from the impact of technology to empowering today's organizations to win with their employees by driving engagement."
  • Neil E. Reichenberg, executive director, International Public Management Association for Human Resources (IPMA-HR)
    "The Workforce Institute focuses on human capital issues that drive positive performance of workforces across all sectors. It is a privilege to join the advisory board and have an opportunity to engage in activities that help advance critical 21st century workforce issues, such as engagement, talent management, and workforce and succession planning."

Supporting Resources

About The Workforce Institute at Kronos

The Workforce Institute at Kronos provides research and education on critical workplace issues facing organizations around the globe. By bringing together thought leaders, The Workforce Institute is uniquely positioned to empower organizations with the knowledge and information they need to manage their workforce effectively and provide a voice for employees on important workplace issues. A hallmark of The Workforce Institute's research is balancing the needs and desires of diverse employee populations with the needs of organizations. For additional information, visit

About Kronos Incorporated

Kronos is the global leader in delivering workforce management solutions in the cloud. Tens of thousands of organizations in more than 100 countries - including more than half of the Fortune 1000® - use Kronos to control labor costs, minimize compliance risk, and improve workforce productivity. Learn more about Kronos industry-specific time and attendance, scheduling, absence management, HR and payroll, hiring, and labor analytics applications at Kronos: Workforce Innovation That Works™.


© 2016 Kronos Incorporated. All rights reserved. Kronos and the Kronos logo are registered trademarks and Workforce Innovation That Works is a trademark of Kronos Incorporated or a related company. See a complete list of Kronos trademarks. All other trademarks, if any, are property of their respective owners.