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World's Leading Workforce Management Provider Kronos Initiates Global Expansion in China

CEO Aron J. Ain brings to China first localized versions of product solutions

June 12, 2007. Beijing — Kronos Incorporated, experts in empowering organizations to effectively manage their workforce, today announced the establishment of Kronos Software (Beijing) Limited. China will serve as Kronos' first subsidiary established in a non-English speaking country as growth of sales and service teams expand rapidly. Furthermore, at today's press conference, Kronos CEO, Aron J. Ain revealed the launch of the first Chinese version of its Workforce Central,suite sharing global workforce management best practices to the local market.

After the invention of mechanical timeclocks , the company has ascended to prominence in the workforce management field. Kronos is now the world's largest workforce management solutions provider, and is committed to helping global enterprises effectively manage their workforce. Kronos is solely focused on delivering software and professional services that enable enterprises to reduce costs, increase productivity and improve employee satisfaction, and ultimately enhance the level of service provided. Kronos, with its global network of 60 offices, serves customers located in more than 50 countries. The company is widely recognized as a market and thought leader in managing the workforce.

Kronos CEO Aron J. Ain said, "With a population over 1.3 billion, including nearly 400 million people serving in industrial and service industries, Kronos cannot miss the China market opportunity. Additionally, China's rapid economic growth, rise in labor costs and local enterprises' increasing emphasis on information management proves the necessity of Kronos' expansion into China. In regard to Kronos' globalization efforts (into non-English speaking countries), China is seen as a top priority. Leveraging our in-depth experience by serving customers in over 50 countries, we hope to bring our expertise to local Chinese enterprises in addressing workforce management issues."

Following the progress and development of Chinese enterprises and the overall increasing standards for information management, a growing number of enterprises have begun to deploy ERP and back-end workflow systems in order to reduce supply chain, inventory, labor and other additional costs. However, the majority of enterprises undergoing deployments for information management solutions neglect the most important intangible asset- the workforce. Effective workforce management includes a complete understanding of its definition, with a systematic approach to the measurement, analysis, management and control. While labor-intensive industries continue to play a prominent role in China's overall economic structure, the lack of highly skilled labor resources and the rising costs of labor will continue to threaten the growth and development of local enterprises as proper workforce management solutions continue to be inadequate.

According to Kronos Software (Beijing) Co.Ltd, General Manager, Xing Yu Liu, "The establishment of Kronos China as the first non-English-speaking wholly-owned subsidiary represents our commitment to the China market and our acknowledgement of China's vast market potential. I am truly honored to lead the rapidly growing Kronos China sales and service team, bringing local enterprise customers industry advanced management ideas and first-rate technology while helping improve overall workforce management standards."

As China's economy continues to grow at an unprecedented rate, labor costs rise and companies' emphasis on information management grow, several global human capital management enterprises will keep a close eye on China. We must wait and see if Kronos will become the first workforce management company to truly help Chinese enterprises reduce costs, increase productivity, improve employee satisfaction, and enhance the level of service they provide.

For further inquiries:
Kronos (Beijing) Limited
Cherry Yan Tel: 010-62705006-8801

East-8 Strategic Consulting Company Limited
Woody Tel: 13911736074 010-85804258-227
Shrilly Tel: 13811587118 010-85804258-249

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